KnowHOW Conference

KNOWHOW Speaker Spotlight: Marketing Success Through Customer Service Panel

To close the conference we've put together a stellar panel of influential and knowledgeable people from around the world of retail to talk about how leading brands and retailers are creating proactive and effective customer service programs. Learn how leading retailers are managing the new reality of public feedback and harnessing tech to ensure that their customers are walking out happy and coming back soon. 

Steve Gendron is Co-Founder and Co-CEO of NewKnow, bringing over 20 years of experience in the retail industry. With years of experience running a retail store, then working as a distributor for brands like Liberty Skis, TOMS Shoes and Havaianas Sandals Steve founded NewKnow In January 2015 in collaboration with his business partner Jaffray Hill. Outside of the office, Steve spends his time unplugged with his family: skiing, hanging at the cottage, and golfing (although he is terrible at it.)

Steve Gendron is Co-Founder and Co-CEO of NewKnow, bringing over 20 years of experience in the retail industry. With years of experience running a retail store, then working as a distributor for brands like Liberty Skis, TOMS Shoes and Havaianas Sandals Steve founded NewKnow In January 2015 in collaboration with his business partner Jaffray Hill. Outside of the office, Steve spends his time unplugged with his family: skiing, hanging at the cottage, and golfing (although he is terrible at it.)

Sean Miller is the Sales and Business Development Manager at Parkland MFG, He is responsible for the development of business strategy and its execution while aligning with corporate initiatives. 

Sean Miller is the Sales and Business Development Manager at Parkland MFG, He is responsible for the development of business strategy and its execution while aligning with corporate initiatives. 

Brian White is a nationally awarded entrepreneur, with 17 years of Agency experience in Canada. Currently living in Cardiff, California, he leads Nixon Sales as VP of the Americas. Brian is an industry veteran fortunate to have worked with many top brands including Luxottica, K2, Nike / Hurley and Dakine. His specialties are Sales management, Brand positioning, Segmentation, Retail Marketing and above all customer experience.

Brian White is a nationally awarded entrepreneur, with 17 years of Agency experience in Canada. Currently living in Cardiff, California, he leads Nixon Sales as VP of the Americas. Brian is an industry veteran fortunate to have worked with many top brands including Luxottica, K2, Nike / Hurley and Dakine. His specialties are Sales management, Brand positioning, Segmentation, Retail Marketing and above all customer experience.

Spanning over two decades, Emily's career in fashion is marked with consulting leadership roles in Creative Direction and Marketing for both independent and global brands.

Spanning over two decades, Emily's career in fashion is marked with consulting leadership roles in Creative Direction and Marketing for both independent and global brands.

KNOWHOW Speaker Spotlight #2

This week, we'd like to introduce you to more marketing experts who will be speaking at the KNOWHOW Conference

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Crystal DeCnodder is a Partner & VP Digital Marketing at Full Blast Creative. She is a featured speaker, as well as an instructor and curriculum developer at Mount Royal University and SAIT.
Crystal presents on the topics of digital strategy, e-Commerce marketing, A.I. (Artificial Intelligence) in marketing automation, social media advertising, analytics and analysis, and consumer profiling. 


When she’s away from keyboard, she spends her time with family, skateboarding, traveling, or reading a good book. 


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Geordie and Alex from AntiSocial Media Solutions are back with their workshop. This time, they will be speaking about Digital Marketing: Where to Start. Where and how you invest your effort, and more importantly, your budget, can make or break the success of your digital marketing campaigns. Their workshop will help you hone your brand’s voice, prioritize what channels you should focus on, and identify the assets you need to put together for an effective and successful digital marketing strategy.

 

Don't miss out - Early Bird sale to the KNOWHOW Conference ends June 15th! 

KNOWHOW Conference Speakers Spotlight #1

Our goal for the KNOWHOW Conference, happening on Monday, July 16,  is to create an engaging event where our speakers are presenting useful insights and effective strategies to help grow the marketing skill set of the conference's attendees.

Check out a few of our speaker bios below, and look forward to more introductions in the next few weeks!

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For over twenty years, Michelle Gault has been in the fashion business in different roles from the sales floor, buying, product management and most recently the Head of Product for Herschel Supply Co.

In the six years Michelle has been with Herschel she has watched it grow from 12 people to 200. They have offices in China, Hong Kong, New York and LA. Her responsibilities include running the teams for design, development, and manufacturing.

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Lexie Carbone is a content writer at Later and lives in Los Angeles, CA. She’s helped dozens of brands build their social presence and take their content strategy to the next level. You can connect with her on Instagram at @lexiecarbone

At the KNOWHOW Conference, she will be demystify how exactly the Instagram algorithm works, and what you can do to grow your reach with hacks that will increase your visibility and engagement in 2018.

Don't miss out, KNOWHOW Conference is already 50% sold out!