Jan
17
10:00 AM10:00

KNOWMore Keynote Series: The Economy and Your Business Model

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The Economy and Your Business Model: What’s the Connection and What to Do About It?
 

You’ve never seen anything like this economic and social environment before. None of us have. It’s all way too weird and, whatever it is, it’s happening way faster than we’re used to- though it has happened before. “Predicting is hard. Especially about the future.” I think Yogi was right. What are these conditions and how do you position yourself to survive them? They are not what you hear in the mainstream media and on the nightly news. Let’s get some uncomfortable truths on the table and talk about what we can do. Read more about Jeff.

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Jan
17
2:00 PM14:00

KNOWMore Tactical Session: Understanding Digital Product Life Cycle

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Understanding Digital Product Life Cycle

The technology sector has been the fastest growing industry in BC over the past decade. From product management and user experience design, to everything data, join us January 17th to dive into the full digital product lifecycle where we'll discuss upcoming market trends and the most in-demand skills in Vancouver.

Whether you’re looking for a promotion, or to stay up to date in the market, this session is ideal for those looking to level up specific digital skills and for anyone interested working alongside the tech sector. Click to read more about Kyle.

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Jan
18
10:00 AM10:00

KNOWMore Keynote Presentation: Origins of the Step On Project

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PRESENTED BY BURTON SNOWBOARDS:

ORIGINS OF THE STEP ON PROJECT

From the beginning Step On has been approached in new innovative ways throughout the entire development cycle from R&D to market launch.  Chris’ s presentation will walk through the initial origins of the Step On Project, the innovation process, The testing and validation of Step On and the launch and distribution.  The emphasis will be on the development process but we will also highlight the current product and its functionality.

Chris is the Director of Product Management at Burton Snowboards. Click to read more about Chris.

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Jan
18
2:00 PM14:00

KNOWMore Tactical Session- Effective Marketing: Finding the Right Strategies

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Effective Marketing: Finding the Right Strategies

Today's market for fashion brands and retailers has unlimited marketing options and competition. To succeed, you have to know your brand and ensure your customers do too. No matter where you're at, we'll guide you through the digital marketing basics to help you succeed. Here we’ll also have time to answer your burning marketing and branding questions.

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Jan
19
10:00 AM10:00

KNOWMORE Tactical Session- Harnessing Creativity: A Content Creation Workshop

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Harnessing Creativity: A Content Creation Workshop

In this follow-up workshop, Geordie Flanaga and Alex Chan from AntiSocial Media Solutions will get into the nitty-gritty of a creative digital marketing plan with you. This will cover videography, photography, brand voice, testimonials, content marketing, social media and more. Together we'll have a brainstorm session using our clients and your brand as examples. We’ll also include a case study and a workbook for your own notes (and a prize for our favourite brainstorm marketing concepts).

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Jul
13
6:30 PM18:30

ALPHA Industries Official Launch Party

Come through for the Alpha Industries Offical Launch Party

Join us as Alpha Industries takes flight in Canada, Preview the Fall/Winter 2017 Collection and explore our heritage of producing iconic styles such as the MA-1, M-65, N-3B for the U.S Military.

Thursday, July 13/2017
Vancouver Urban Winery
397 Alexander Street
Vancouver, BC
6:30pm- 10:30pm
Music by Sincerely Hana & guests

FREE entry w/ KNOWSHOW badges or MEDIA RSVP to jacinta@timebombtrading.com 

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Jul
13
10:00 AM10:00

KNOWMore Keynote Series: Retail to Scale w/ Emily Miller Palmquist

Retail is in revolution with online increasing, bricks and mortar facing new challenges and department stores and chain businesses clamouring to reinvent or reposition. The question on everyone’s mind is what are the concepts that matter most right now and how can I work them into my business? Join Emily for a presentation on the future of retail for 2018 and beyond.

Emily Miller Palmquist is the founder of EMP Creative, Canada’s only independent trend forecasting agency. Representing top global and online publications of futures studies for the interior and fashion industries, she believes that investing in intel yields high stake rewards for individuals, brands and business alike. For nearly two decades, she has worked across North America and Europe as a Designer, Creative Director, Educator and Stylist. She holds an MA in Fashion Trend Forecasting from esteemed Institute, Polimoda in Florence Italy and is currently based in Toronto, Ontario.

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Jul
12
12:00 PM12:00

KNOWMore Tactical Session: eCommerce 101 w/ Brian Jenkinson

The world of retail is rapidly changing. E-commerce is growing every year and shows no signs of slowing down. Digital technology has allowed consumers to easily access information on the go and Brick and mortar stores must stay on top of the eCommerce trends in order to stay ahead of the competition. This panel will dive into reasons that retailers have expanded their operation to the online space, their biggest hurdles in the development stage and how they manage the day to day challenges, now that their online sites are live.

With over 20 years in the fashion industry, Brian Jenkinson from CUT & SHOW has experience in Sales, Operations and eCommerce. In the eCommerce 101 session, Brian will talk Adele and Brendan that have built and maintain their own eCommerce sites. Brian will chat with them about some of the obstacles and successes faced in the online landscape.

Adele Tetangco is a veteran of the boutique fashion industry with 12+ years of experience in sales and marketing. She was instrumental in developing new sales channels for a local independent designer and boutiques. As a consultant working with boutiques and emerging labels, Adele recognized the struggles of running an independent fashion and the need for a new platform to move inventory and improve cash flow. She is driven by a desire to provide better access to hard-to-find emerging contemporary designers for consumers who, like herself, love to shop independent boutiques.

Brendan Bennett is a creative working in the digital realm, specifically as the ecommerce and social media manager for Still Life Creative in Victoria, BC. With 15 years industry experience, he has worked extensively with local independent stores as well as globally recognized brands. Starting with Still Life in early 2016, he came on to build the ecommerce aspect of the business and has taken it from a small component to an integral aspect of the business and it's growth. In his down time he enjoys photography, art, design, cycling and exploring the Pacific Northwest.

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Jul
12
10:00 AM10:00

KNOWMore Keynote Series: Uncovering Retail's New Equity w/ Shawna Olsten

In a day where e-commerce is referred to as the Armageddon of brick and mortar retail, the shop experience has become an essential part of building lasting customer relationships. Traditional retail spaces are no longer being treated as just a place to sell a product. The brick-and-mortar experience is transforming into a cultural hot spot for building authentic connections and community.

Shawna has an extensive brand leadership background in the apparel industry. She cut her teeth working with action sports at Quiksilver Inc., where she led the marketing team for Quiksilver, Roxy and DC Shoes as the Canadian Marketing Director and oversaw programs that secured $120 million+ in sales in her region. 

After nine years with Quiksilver, Shawna was hired by Native Shoes to help with their international launch as Global Marketing Director. Within two years, the brand grew its distribution to 45 countries. In 2014, Shawna was promoted to VP of Global Brand where she led the execution of the “Future Classics” and “Keep it Lite” brand visions. During her five-year tenure she introduced notable collaborations with Marc Jacobs, Comme des Garçons and Pleats Please Issey Miyake. She also headed the introduction of a new product category led by the Apollo Moc, and as a result Native Shoes was named one of the top footwear brands to watch in 2015 by Hypebeast.

Most recently Shawna joined Kit and Ace as the International Market Director for North America and was promoted to VP of Brand in September 2016. At Kit and Ace, she managed the Global Brand Team, where she oversaw brand strategy and lead product and community storytelling.

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Jun
29
10:00 AM10:00

KNOWMore Tactical Session: Social Media 101 for Businesses w/ Elle Bulger

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In this interactive, round-table discussion, learn how social media is playing a (vital!) role in the buying cycle, and how retailers of every size are effectively connecting with their audiences online. Attendees will leave with practical tips on how to improve their social games so they can #reachpeople more effectively.

Elle Bulger is the Director of Client Success of Pinch Social, a boutique social media, content and digital marketing agency located in the heart of Toronto. Pinch Social is all about helping organizations reach people authentically through effective online strategies. 

Elle studied philosophy at The University of King’s College for 2 years then transferred to the Ivey Business School at Western for her final 2 years - she graduated with a business degree (HBA) in 2013. At age 15, Elle founded her own jewelry business, Elysia Designs, which she operated and grew across Canada for 8 years. This venture gave her first-hand entrepreneurial experience. Elle has gained valuable skills through working at the head office of some of Toronto’s top apparel companies including product design at Joe Fresh and marketing at Canada Goose and McGregor Socks. Elle works on a number of side projects including social media consulting for public figure, Bruce Croxon, Advisory for Start-up Fashion Week and mental health advocacy on behalf of the Canadian Mental Health Association.

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Jun
28
6:30 PM18:30

Official After Party: OVERBOARD Boat Cruise

ALL ABOARD!!!

There is nothing like a warm summer night on the water. Help us celebrate the first Toronto KNOWSHOW in style with an evening cruise on Lake Ontario. Tickets will include food and beer compliments of our friends at Pabst Blue Ribbon.

Don't miss the party of the summer! Tickets are $20. Exhibitors will receive two complimentary tickets per paid 10x10 space.

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Jun
28
to Jun 29

KNOWMore Keynote Series: Retail to Scale w/ Emily Miller Palmquist

Retail is in revolution with online increasing, bricks and mortar facing new challenges and department stores and chain businesses clamouring to reinvent or reposition.The question on everyone’s mind is what are the concepts that matter most right now and how can I work them into my business?  Join Emily for a presentation on the future of retail for 2018 and beyond.

Emily Miller Palmquist is the founder of EMP Creative, Canada’s only independent trend forecasting agency. Representing top global and online publications of futures studies for the interior and fashion industries, she believes that investing in intel yields high stake rewards for individuals, brands and business alike. For nearly two decades, she has worked across North America and Europe as a Designer, Creative Director, Educator and Stylist. She holds an MA in Fashion Trend Forecasting from esteemed Institute, Polimoda in Florence Italy and is currently based in Toronto, Ontario.

Emily will be speaking on both Wednesday and Thursday. RSVP now to save your spot!

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Jun
28
10:00 AM10:00

KNOWMore Tactical Session: 30-Minute Tradeshow Buying Session w/ Jennifer Pilkington

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What do you need to set your business up for a successful KNOWSHOW? This 30-minute session will review essential tools for approaching a tradeshow strategically. Maximize opportunity, grow your business, and increase productivity while you are here. Presentation participants will walk away with focus, a plan, and resources for working tradeshows effectively.

Jennifer Pilkington is an industry performance coach and founder of RETAIL ASSEMBLY, the training and development agency. Balancing a customer focus, creative ideas, and commerce, the agency delivers business sessions to fashion and lifestyle professionals. For 15 years, Jennifer has worked with the globe’s best brands and retailers: the first ten buying for Holt Renfrew and Aritzia; and the last 5 in performance development for organizations like Toms and LV.
Retail-assembly.org | @RetailAssembly

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Jan
19
to Jan 20

HOLY FUCK with Peregrine Falls Mesa Luna (DJ set)

Holy Fuck is a Canadian band from Toronto. They were then a part of the Young Turks label and in 2016 they signed with Innovative Leisure.

The band uses live instrumentation and miscellaneous instruments and non-instruments (including a 35 mm film synchronizer, toy keyboards and toy phaser guns) to achieve electronic-sounding effects without the use of laptops or programmed backing tracks. According to Pitchfork Media, "The band was formed with the intent of creating the equivalent of modern electronic music without actually using the techniques—looping, splicing, programming and the like—of that music.

FREE with KNOWSHOW badge

Thursday January 19th

Fortune Sound Club

Sponsored by ROARK, STANCE & Dragon.

More info here

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Jan
19
12:00 PM12:00

KNOWMore Tactical Session #2 - Facebook Advertising 101

Start creating Ads that convert into sales and leads. Learn Facebook advertising fundamentals and strategy. Create campaigns and Ad sets, understand your Ad options, build custom audiences, optimize conversion pixels and track your performance. This workshop is designed to improve the overall success of your Facebook Advertising, get the most out of the money you put into advertising. 

REGISTRATION NOW CLOSED- PLEASE CHECK-IN ON SITE IF YOU WISH TO ATTEND

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Jan
18
to Jan 19

The Official KNOWSHOW Afterparty Feat. Ali Shaheed

The Official Knowshow Afterparty returns to Fortune Sound Club with very special guest Ali Shaheed Muhammad (of A Tribe Called Quest) Wednesday, January 18th with support from Sincerely Hana + DJ Marvel of The Freshest

FREE with your KNOWSHOW badge!

Wednesday, Jan.18

Fortune Sound
147 E.Pender St (Chinatown, Vacouver)

Sponsored by KING SHT Skateboard Magazine, CASIO G-SHOCK, Jason Markk, TeamCozy & Alpha Industries.

More info here

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Jan
18
4:00 PM16:00

P.O.W. Fundraiser Happy Hour

Join us at 4:00pm on Wednesday January 18th for the Protect Our Winters Fundraiser Happy Hour at the JONES, YES and NOW booth (booth #442). With a $30 donation to P.O.W. you will receive a limited Edition Hydoflask insulated stainless steel pint cup and the chance to win a 2018 Jones Snowboard. With your cup in hand, you have exclusive access to the P.O.W. keg and will be supporting the movement against Climate Change.

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Jan
18
9:01 AM09:01

KNOWMore Keynote Series : Protect Our Winters w/ Jeremy Jones

Founded in 2007, by pro snowboarder Jeremy Jones, Protect Our Winters is a nonprofit that engages and mobilizes the outdoor sports community to lead the fight against climate change. 

On Wednesday, January 18th join us in an educational conversation with Jeremy and learn how Protect Our Winters works with businesses, athletes, and the community to harness the collective power of the outdoor sports industry to take meaningful action against climate change. 

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