PRESENTED BY BURTON SNOWBOARDS:
PROJECT WHITEROOM- Behind the Scenes of Step On
From the beginning Step On has been approached in new innovative ways throughout the entire development cycle from R&D to market launch. Chris’ s presentation will walk through the initial origins of the Step On Project, the innovation process, The testing and validation of Step On and the launch and distribution. The emphasis will be on the development process but we will also highlight the current product and its functionality.
Chris is the Director of Product Management at Burton Snowboards. Click to read more about Chris.